Details
In this exciting new fashion industry specific workshop you will learn:
- How blogging can benefit your business & brand- Blogging basics, how to start and what to keep in mind when you do (incl. a brief overview of content platforms, free vs. privately hosted)
- Ways you can use a blog as a marketing tool
- How social media can enhance your blog and increase its effectiveness and reach
- Ways to grow readers
- How reaching out to blogs and bloggers can benefit your business and your brand
- How to find blogs that fit your brand
- How to reach out to them once you've found them
- Ways to collaborate with blogs and bloggers for mutual benefit
- The differences between blogs
LORRAINE SANDERS is a San Francisco-based writer, blogger, media consultant and the founder of SF Indie Fashion, the San Francisco Bay Area’s top source for news about local fashion, style events, independently-run fashion labels, Bay Area designers, independent retailers and local beauty businesses.
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