When the invention of the printing press revolutionized communications, news could only travel at the speed of the swiftest horse. Gradual advances in succeeding centuries made both publishing and communications faster and more effective, but these pale in comparison to the rapid transformation seen in the past two decades alone.
 
Today, as traditional media struggle to assert their place in the new media conversation and maintain a position of influence, they’re struggling to reinvent their business and distribution model to keep pace with today’s “instant communication” channels. 
 
Will they succeed in maintaining relevance amongst the chaos of the new media revolution?  And what will emerge as the new media model?
 
Join PRSA Silicon Valley and The Commonwealth Club of California for a discussion with leading visionaries from both sides of the media spectrum – traditional and new – to debate the future of the media industry. Who will impact, influence and own the news cycle in the Media 2.0 landscape?
 
The line-up of speakers will include:

• John Raess, Bureau Chief, Northern California, The Associated Press
• Lisa Stone, Co-Founder, BlogHer
• Louis Freedberg, Director of California Watch
• Quentin Hardy, National Editor, Forbes Magazine
• Owen Thomas, Online Editorial Director, NBC Bay Area
• Kevin A. Yen, Director, Strategic Partnerships, YouTube

Event will be moderated by...
Sam Whitmore, Founder of Sam Whitmore’s Media Survey / SWMS