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Cloud Computing: It's Event Organizers' Turn to Reap the Benefits

Cloud computing is the latest buzzword in the IT world. Cloud computing justifies all the attention with its massively scalable layers (Software as a Service (SaaS), Platform as a Service (PaaS), and Infrastructure as Service), which allow on-demand access to data, applications, networks, servers, storage, and services computing resources using the Internet.

Key Benefits of Cloud Computing

• It offers total control and flexibility from a single integrated platform. The service-on-demand provision of Cloud computing allows companies to get real-time data with the scalability to manage peak loads
• It centralizes infrastructures and lowers costs by enabling users to access systems with a web browser from anywhere, using any device
• Safety of your data is ensured by automatic archiving for emergency recovery, centralization of data, increased security-focused resources
• It eliminates the need for hardware or software to buy, download, install or maintain and application upgrades are available instantly

Cloud computing can be stretched and molded to benefit any business or service model. IT companies have come up with highly scalable Event Management solutions using Cloud computing that provide organizers with the entire gamut of administrative controls, insights and functions on an integrated platform for end-to-end management of events and attendees. The Cloud computing solutions for managing events have redefined event management completely. Now event managers can take advantage of cloud computing to improve efficiency, increase attendee satisfaction and reduce costs. From fast, easy-to-deploy solutions for small events with basic registration and payments to integrated management and control for the most complex conferences, Cloud computing solutions have it all covered!

Event Management Powered by Cloud Solutions

• Handles high volumes of outbound transactions including email newsletters, invitations, and more
• Manages inbound transactions including event bookings, modifications, cancellations, and more
• Minimizes time and money investment
• Enhances attendee experience

Effective event management is the key to increased attendance and ROI. The desired outcome from an event requires a lot of planning and flawless execution. All event organizers know how demanding and difficult can be planning logistics and , coordinating the technical aspects of an event before getting down to final execution.

Right from planning to execution to post-event analysis, with Cloud -based Event Management solutions, workload is streamlined, attendees are more satisfied and events generate more revenue. Cloud based solutions have already impressed event planners by helping them increase efficiency and reduce cost of hosting event and increase revenue. Recent research in this field has shown that many event companies have taken advantage of event management solutions to stay afloat during the recent economic downfall.

Fast, Robust, and Easy-to-use Event Solutions on the Cloud

A Cloud-based event management solution gives event planners absolute real-time control of event activities with an exact reporting dashboard for on-going events. The main account holder can grant easy access to third party partners including speakers, sponsors, caterers, venue managers and others via roles and permissions. Coordination becomes smoother as the organizer can share real-time updates, resulting in a more nimble team that can respond to event changes as they arise.

It is no wonder with unlimited practical advantages, Cloud-based Event Management solutions, are the next best thing in the organization and management of events.

Features of Event Management Solutions:

Create Your Online Event Page in Minutes!

It can take only minutes to create and publish your event page online. With cloud-based technology, attendees can access your event page 24x7 to register, find information or make a payment. Reduce your workload and launch single, multiple or recurring events while managing them all from a single location. You can even provide single or group registration options as well.

Advanced Online Payment Management Solutions

Use your own merchant account to provide real-time authorization with PCI compliant and secure online transactions that support processing for Visa, MasterCard, PayPal, VeriSign, Discover, American Express, and more.

Built-in Marketing and Email Communication Tools

Set up and Use Promo Code to create and manage account-level, cross-event promotion codes, gift cards, special group discounts, early bird pricing and more. Send targeted email invitations, reminders, and RSVPs. Share and publicize your events on Facebook, Twitter and other social media with social media connectors.

Powerful Real-Time Event Analytics

Pre-built event analytics and dashboards help you measure ROI, view report results on screen or by downloading into Excel, PDF or flat file format. Generate pre-built or custom reports and use post-event surveys to get feedback and track participation history. Save time and money by automating repetitive tasks and eliminating data entry.

Attendee and Member Management

Some event management solutions have built in member databases that help organizers build and manage sustainable relationships with sponsors, donors and supporters. Enable your administrators to see real-time statuses and activities for members or donors and much more.

Private Community Building and Management

Keep your attendees, supporters, and members updated with a host of embedded social networking features by using online private communities. Attendees can meet on a secure online platform that has integrated event, workshop, seminar, conferences, and Online Payment Management. They can receive up-to-the-minute news and announcements about the event, view the event agenda, find attendees that share common traits, and network before the event – making the in-person experience much more powerful.

Easy Data Integration

Some event management platforms integrate with popular CRM systems like Salesforce.com. Data connectors are a powerful way to share attendee data with your backend enterprise system. Connectors eliminate the need to re-enter data by enabling automatic sync-up of event data and activity. Moreover, the connectors help you lower costs and increase ROI on your events.

Event management solutions powered by Cloud Computing have proven itself a life saver for event organizers. With its robust back up, high scalability, data security and transparency of activities, successful event management was never this easy!